Pricing
Priced to your site.
Not a package.
I audit your site, scope exactly what needs fixing, and quote a fee for that scope. The number arrives with the findings.
How pricing works
Why is no price listed?
Because the right number depends on what your site needs, and that is not known until the audit has run. A firm quoting you before it has looked is quoting a package, and a package is priced for the average site rather than for yours.
There are no tiers here and nothing to pick from. The audit establishes the work, and the work sets the fee.
The Honest Timeline
The work is front-loaded. The results are not.
Most of the heavy lifting lands in the first months. The Site layer's fixes and the Measurement layer's setup ship early. Then Google takes 3 to 6 months to re-crawl, re-index and re-rank those pages, and owner enquiries follow after that.
The first scope does not end the job, because the curve does not stop where the shipping does. Each scope is agreed before it starts and reported when it is delivered, and what the results say decides the next one.
Judging the number
Is the fee worth it?
Two numbers decide that, and both of them are yours rather than mine. Work them out before the call.
What a door is worth to you over the time you keep it. Not the fee you charge the owner, but what stays with the firm after the split, across the tenure of an average owner.
What signing a new owner costs you today, all in. Everything spent on marketing last year, divided by the management agreements signed.
In the read-out I put the fee against both of them on your figures: what a signed door would cost through search against what one costs you now, and how many owners cover the work. Both are estimates, and both are shown with the inputs they were built from, so you can check the arithmetic rather than accept it.
That is a return calculation, not how the fee is set. The fee comes from what your site needs.
How many clients
One firm per metro.
I work with one property management firm per metro, and the first firm to sign in a metro takes it. That is why the work is scoped to your site rather than sold from a shelf: there is no second client in your market to average you against.
Common Questions
Before you book the call.
What exactly do you work on?
On-site SEO: technical fixes, on-page optimization, schema markup, content optimization and internal linking. The work that makes the pages you already have findable, readable and competitive. The audit shows which of those move your numbers first.
Who does the work?
I do. One accountable person on your file, not an account manager relaying instructions to somebody you never meet.
How do I know the work is happening?
Every scope is agreed in writing before it starts and reported when it is delivered. Your target keywords are documented and signed off at onboarding, so the same agreed list is measured every time rather than a list that quietly changes to whatever happened to move.
What if the audit says I do not need you?
Then I will tell you. The audit is free and it is the whole basis of the quote, so there is no version of this where I recommend work the findings do not support.
Rental property managers, and that is the whole list. If you manage doors and want more of them, the audit will tell you what the work costs. If your firm is outside the vertical I will say so rather than quote you.
What the work actually is, for this vertical, is set out on the property management page.
The audit tells you what it will take.
I look at your site and at where you stand on the owner searches run in your cities, and give you a straight answer: what is holding you back in search, one fix you can make this week, and, where the rest is worth paying for, the number.
Get my Owner Search Audit →No cost. Prepared in the 48 hours before the call. I do not share your email.