Audit-Grade Local SEO · Greater Vancouver

Audit-first SEO for Greater Vancouver service businesses.

We show our work
before we quote.

Most Greater Vancouver service businesses earn clients through search — then lose ground because their site has gaps competitors don't. We run a documented audit against your top 5 competitors before we quote anything. You see the specific findings first. Then we fix them, in order of impact.

Get Your Free Audit → No upfront cost. 20 minutes. Full report in 48 hrs.
Arara SEO
93%
of clicks go to the top 3 organic results — page 2 is effectively invisible
0/200+
sites we've audited were ready to be cited in Google AI Overviews or ChatGPT answers
12 pages
average indexed pages on service business sites we audit — category leaders run 40 to 80+
3–5×
more traffic for top 3 results vs. page 2
Why Greater Vancouver Service Businesses

We audit every Greater Vancouver service business site we work with. The same 6 problems show up on nearly every one.

That's what we fix.
✓
Missing schema markup4.8 stars on Google — invisible in search because no structured data is in place. Google can't read what you do, where you do it, or what clients say about you.
✓
Thin content10–20 pages indexed, while category leaders show up with 40 to 80+. No dedicated service pages. No pages for the specific queries your buyers actually search.
✓
No pages for the queries that convertOne generic "Services" page instead of individual pages for each service and audience. Competitors own every specific query. You're invisible where buyers are deciding.
✓
Weak authority signalsCompetitors are being linked to by directories, media, and industry associations. Your backlink profile is empty. Google reads that gap as a trust deficit.
✓
Title tags and meta descriptions wrong or missingYour search listing headline is cut off, keyword-free, or auto-generated by Google from random page text. First impression in search — and it's working against you.
✓
Pages Google can't findWhole sections of your site invisible to search engines. Broken sitemaps. Crawl errors. Technical issues suppressing rankings you've already partially earned.
Services

Eight service pillars. No vague agency talk.

Each one is the answer to a specific gap we see in nearly every audit. We don't sell what you don't need.

Schema Markup

Turn your reviews into visible stars in search — the fastest way to stand out in the local pack.

We add code to your site that makes your 5-star rating show up directly in Google search results — the visible stars next to listings. Most local service sites don't have this at all, so a 4.8-star rating is invisible where it matters most.

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‹/›

Title & Meta Descriptions

The text most people see when they search — and the most common gap we find.

In our last 50+ audits, the vast majority of local service sites had outdated, keyword-stuffed, or missing meta descriptions. We rewrite them for clarity and local relevance. More clicks tell Google you're relevant — that supports better rankings.

Learn more →
▤

Content Architecture

Grow from 10 pages in search to 40+ — and own your service area.

Most service businesses have a homepage, an about page, and a contact form. Category leaders run 40 to 80+ pages — one for each service, one for each neighbourhood, plus a blog around problems customers actually search for. Each page captures a different intent.

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△

Keyword & Competitor Gap

Find the searches your clients run — that your competitors answer and you don't.

Most service businesses have zero pages targeting their highest-value queries. We map every keyword your top-ranking competitors own that you don't, and build the roadmap to close the gap.

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★

Review Generation

Your customers love you. Make sure Google knows it.

We run Google-first review campaigns: post-job SMS sequences that ask at the exact moment customers are happiest. We don't chase fluff — we get reviews that pass Google's authenticity filters. Active review generation correlates with stronger local pack visibility.

Learn more →
⟳

Technical SEO

Make sure Google can actually find and read your site.

Slow sites and missing pages cost visibility no matter how good the content is. We fix it: faster load times, complete page discovery, clean site structure. It's invisible work — and it's foundational.

Learn more →
⊙

Local SEO

Consistency across the web is how Google knows you're real.

Name, Address, Phone need to match everywhere — Google Business Profile, your site, Yelp, BBB, service directories. We audit every platform you're listed on, fix discrepancies, optimize your GBP, and build neighbourhood-level pages for the areas you serve.

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⬡

GEO — AI Search

Get cited in Google AI Overviews, ChatGPT, and Perplexity.

AI engines are answering your customers' questions and recommending businesses by name. We deploy the entity schema, FAQPage structure, and content signals that make AI engines cite you — not your competitor.

Learn more →
⊕

Link Building

Close the authority gap that keeps you off page one.

In most local service markets, the difference between page 1 and page 3 is referring domain count, not content quality. We build links from industry directories, local press, and association sites — the kinds that move Domain Rating and hold.

Learn more →
Who We Help

Two kinds of Greater Vancouver service businesses. Same gap.

Archetype A · Established

The Established Business

You've been running for 8 to 20 years. Referrals and reputation have driven the business — you've never needed to rank on Google because word of mouth was enough. Now clients are researching you online before committing, and competitors with less credibility are showing up above you in search.

  • Hard to find on Google despite a real reputation in the market
  • Referred prospects "check you out online" and can't find enough
  • You want straight answers on what's wrong, not an agency sales pitch
Archetype B · Growth

The Growth-Stage Business

You started 2 to 5 years ago. Strong early clients from your network, decent website, real traction — but it didn't come from search. The business is scaling and you need an inbound channel that doesn't depend on who you know. Referrals cap out. Organic search doesn't.

  • Competitors with more SEO investment are pulling ahead in search
  • Ready to build a channel that compounds month over month
  • Need an agency that shows the diagnostic before billing for the fix
Markets We Serve

Greater Vancouver. Hyper-local from postal code up.

Vancouver, BC
Service businesses · Professional services
Audit-Backed Proof

The first deliverable isn't a pitch. It's the audit.

Every engagement starts the same way: a precise, evidence-backed audit. Here's the kind of finding we email you within 48 hours.

Real audit excerpt Service business · Vancouver · Est. 2014 anonymized
Pages indexed in Google 27 vs. category leader 40+
Homepage meta description status Missing
Schema markup (LocalBusiness, Review) status None
Google reviews after 14 years 50 vs. category leader 12,000+
Blog posts published 3 target 24+/yr
Homepage H1 keyword focus issue Split across 2 phrases
"
We've been impressed with Arara SEO's strategic approach, professionalism, and strong understanding of growth-focused digital marketing. Their team presented a well-structured SEO plan with promising long-term potential for student enrollment growth. We especially appreciate their forward-thinking mindset and commitment to delivering measurable results. Looking forward to seeing the impact of this partnership.
Miguel Oliveira · General Manager
Cornerstone Community College · Greater Vancouver
Arara SEO Blog

SEO insights for local service businesses

Audit-backed guides for service businesses across Greater Vancouver.

Technical SEO How AI Search Engines Decide Which Business to Cite

Google AI Overviews and ChatGPT use a two-stage process: ranking first, then extractability. Here's how local businesses can pass both filters.

Read post → Technical SEO The robots.txt Wildcard That Blocks All AI Citations

A misconfigured robots.txt wildcard can block ChatGPT, Perplexity, and Claude from citing your pages at once. Here's what the mistake looks like.

Read post → Technical SEO GPTBot and OAI-SearchBot Are Not the Same Agent

Blocking GPTBot stops OpenAI from training on your content. It does not prevent ChatGPT from citing your pages. The two crawlers serve different purposes.

Read post →
All posts →
Free Audit · 48 hr turnaround

You're credible in your market.
Google doesn't know it yet.

Tell us where to look. We email you a full report within 48 hours — your top 5 competitors, where you stand in search, and the one fix we'd ship first.

or

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No obligation. No retainer until you've seen the results.