/* ============================================================
   styles-critical.css — above-the-fold CSS loaded render-blocking.
   Generated from styles.css (W22c, 2026-05-11). Sections included:
   1. @font-face declarations (self-hosted Bricolage + Plus Jakarta)
   2. :root vars + hex fallbacks + html/body/.wrap base
   3. Type primitives + .btn
   4. Nav + mobile drawer
   5. .hero family + .stats-strip (homepage)
   6. .sub-hero family + .breadcrumb (deep pages)
   7. .section / .section-head base
   8. Mobile @media query
   The full styles.css is async-loaded via <link rel=preload> +
   onload swap, so non-critical rules apply once available.
   ============================================================ */

  /* ──────────────────────────────────────────────────────────────────
     Self-hosted Google Fonts — Bricolage Grotesque + Plus Jakarta Sans.
     Replaces the cross-origin <link rel="stylesheet"> to fonts.googleapis.com
     so the WOFF2 files come from the same Netlify origin as everything else,
     eliminating 2 DNS lookups + the round-trip for the @font-face CSS.
     14 @font-face declarations map to 4 unique WOFF2 files (148 KB total).
     ────────────────────────────────────────────────────────────────── */
  @font-face { font-family: 'Bricolage Grotesque'; font-style: normal; font-weight: 400; font-stretch: 100%; font-display: swap; src: url(/fonts/bricolage-grotesque-w400-700-800-latin-ext.woff2) format('woff2'); unicode-range: U+0100-02BA, U+02BD-02C5, U+02C7-02CC, U+02CE-02D7, U+02DD-02FF, U+0304, U+0308, U+0329, U+1D00-1DBF, U+1E00-1E9F, U+1EF2-1EFF, U+2020, U+20A0-20AB, U+20AD-20C0, U+2113, U+2C60-2C7F, U+A720-A7FF; }
  @font-face { font-family: 'Bricolage Grotesque'; font-style: normal; font-weight: 400; font-stretch: 100%; font-display: swap; src: url(/fonts/bricolage-grotesque-w400-700-800-latin.woff2) format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; }
  @font-face { font-family: 'Bricolage Grotesque'; font-style: normal; font-weight: 700; font-stretch: 100%; font-display: swap; src: url(/fonts/bricolage-grotesque-w400-700-800-latin-ext.woff2) format('woff2'); unicode-range: U+0100-02BA, U+02BD-02C5, U+02C7-02CC, U+02CE-02D7, U+02DD-02FF, U+0304, U+0308, U+0329, U+1D00-1DBF, U+1E00-1E9F, U+1EF2-1EFF, U+2020, U+20A0-20AB, U+20AD-20C0, U+2113, U+2C60-2C7F, U+A720-A7FF; }
  @font-face { font-family: 'Bricolage Grotesque'; font-style: normal; font-weight: 700; font-stretch: 100%; font-display: swap; src: url(/fonts/bricolage-grotesque-w400-700-800-latin.woff2) format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; }
  @font-face { font-family: 'Bricolage Grotesque'; font-style: normal; font-weight: 800; font-stretch: 100%; font-display: swap; src: url(/fonts/bricolage-grotesque-w400-700-800-latin-ext.woff2) format('woff2'); unicode-range: U+0100-02BA, U+02BD-02C5, U+02C7-02CC, U+02CE-02D7, U+02DD-02FF, U+0304, U+0308, U+0329, U+1D00-1DBF, U+1E00-1E9F, U+1EF2-1EFF, U+2020, U+20A0-20AB, U+20AD-20C0, U+2113, U+2C60-2C7F, U+A720-A7FF; }
  @font-face { font-family: 'Bricolage Grotesque'; font-style: normal; font-weight: 800; font-stretch: 100%; font-display: swap; src: url(/fonts/bricolage-grotesque-w400-700-800-latin.woff2) format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; }
  @font-face { font-family: 'Plus Jakarta Sans'; font-style: normal; font-weight: 400; font-display: swap; src: url(/fonts/plus-jakarta-sans-w400-500-600-700-latin-ext.woff2) format('woff2'); unicode-range: U+0100-02BA, U+02BD-02C5, U+02C7-02CC, U+02CE-02D7, U+02DD-02FF, U+0304, U+0308, U+0329, U+1D00-1DBF, U+1E00-1E9F, U+1EF2-1EFF, U+2020, U+20A0-20AB, U+20AD-20C0, U+2113, U+2C60-2C7F, U+A720-A7FF; }
  @font-face { font-family: 'Plus Jakarta Sans'; font-style: normal; font-weight: 400; font-display: swap; src: url(/fonts/plus-jakarta-sans-w400-500-600-700-latin.woff2) format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; }
  @font-face { font-family: 'Plus Jakarta Sans'; font-style: normal; font-weight: 500; font-display: swap; src: url(/fonts/plus-jakarta-sans-w400-500-600-700-latin-ext.woff2) format('woff2'); unicode-range: U+0100-02BA, U+02BD-02C5, U+02C7-02CC, U+02CE-02D7, U+02DD-02FF, U+0304, U+0308, U+0329, U+1D00-1DBF, U+1E00-1E9F, U+1EF2-1EFF, U+2020, U+20A0-20AB, U+20AD-20C0, U+2113, U+2C60-2C7F, U+A720-A7FF; }
  @font-face { font-family: 'Plus Jakarta Sans'; font-style: normal; font-weight: 500; font-display: swap; src: url(/fonts/plus-jakarta-sans-w400-500-600-700-latin.woff2) format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; }
  @font-face { font-family: 'Plus Jakarta Sans'; font-style: normal; font-weight: 600; font-display: swap; src: url(/fonts/plus-jakarta-sans-w400-500-600-700-latin-ext.woff2) format('woff2'); unicode-range: U+0100-02BA, U+02BD-02C5, U+02C7-02CC, U+02CE-02D7, U+02DD-02FF, U+0304, U+0308, U+0329, U+1D00-1DBF, U+1E00-1E9F, U+1EF2-1EFF, U+2020, U+20A0-20AB, U+20AD-20C0, U+2113, U+2C60-2C7F, U+A720-A7FF; }
  @font-face { font-family: 'Plus Jakarta Sans'; font-style: normal; font-weight: 600; font-display: swap; src: url(/fonts/plus-jakarta-sans-w400-500-600-700-latin.woff2) format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; }
  @font-face { font-family: 'Plus Jakarta Sans'; font-style: normal; font-weight: 700; font-display: swap; src: url(/fonts/plus-jakarta-sans-w400-500-600-700-latin-ext.woff2) format('woff2'); unicode-range: U+0100-02BA, U+02BD-02C5, U+02C7-02CC, U+02CE-02D7, U+02DD-02FF, U+0304, U+0308, U+0329, U+1D00-1DBF, U+1E00-1E9F, U+1EF2-1EFF, U+2020, U+20A0-20AB, U+20AD-20C0, U+2113, U+2C60-2C7F, U+A720-A7FF; }
  @font-face { font-family: 'Plus Jakarta Sans'; font-style: normal; font-weight: 700; font-display: swap; src: url(/fonts/plus-jakarta-sans-w400-500-600-700-latin.woff2) format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; }


  :root {
    --scarlet:    oklch(0.54 0.25 22);
    --scarlet-d:  oklch(0.46 0.24 20);
    --gold:       oklch(0.82 0.18 82);
    --macaw-blue: oklch(0.52 0.22 242);
    --deep-blue:  oklch(0.36 0.19 258);
    --navy:       oklch(0.26 0.16 262);
    --teal:       oklch(0.58 0.15 198);
    --yg:         oklch(0.68 0.17 142);
    --ink:        oklch(0.16 0.02 260);
    --ink-soft:   oklch(0.22 0.04 260);
    --snow:       oklch(0.98 0.006 85);
    --paper:      oklch(0.96 0.008 85);
    --line:       oklch(0.88 0.008 85);
    --line-strong:oklch(0.78 0.01 85);
    --muted:      rgba(24,32,46,0.62);
    --muted-soft: rgba(24,32,46,0.45);
  }
  /* Hex fallbacks for older browsers */
  @supports not (color: oklch(0 0 0)) {
    :root {
      --scarlet:#E8341A; --scarlet-d:#C32A14; --gold:#F5C832;
      --macaw-blue:#1A6FD4; --deep-blue:#0D3B8C; --navy:#081E5A;
      --teal:#1AADA0; --yg:#6ABF3C; --ink:#18202E; --ink-soft:#222B3D;
      --snow:#FAF9F7; --paper:#F4F2EE; --line:#E2DED7; --line-strong:#C8C2B7;
    }
  }

  *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
  html { scroll-behavior: smooth; }
  body {
    font-family: 'Plus Jakarta Sans', system-ui, sans-serif;
    background: var(--snow);
    color: var(--ink);
    line-height: 1.68;
    -webkit-font-smoothing: antialiased;
    text-rendering: optimizeLegibility;
  }
  a { color: inherit; text-decoration: none; }
  img, svg { display: block; max-width: 100%; }

  .wrap { max-width: 1200px; margin: 0 auto; padding: 0 32px; }

  /* ── Type primitives ──────────────────────────────────── */
  .eyebrow {
    font-family: 'Plus Jakarta Sans', sans-serif;
    font-weight: 600;
    font-size: 13px;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--scarlet);
  }
  .eyebrow.gold { color: var(--gold); }
  .eyebrow.dim  { color: rgba(255,255,255,0.55); }

  h1, h2, h3 {
    font-family: 'Bricolage Grotesque', sans-serif;
    letter-spacing: -0.025em;
    line-height: 1.05;
    font-weight: 800;
  }
  h2 { font-size: 42px; line-height: 1.1; letter-spacing: -0.025em; font-weight: 700; }
  h3 { font-size: 18px; letter-spacing: -0.015em; font-weight: 700; }

  .btn {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    font-family: 'Bricolage Grotesque', sans-serif;
    font-weight: 700;
    font-size: 14px;
    letter-spacing: 0.01em;
    padding: 13px 22px;
    border-radius: 3px;
    background: var(--scarlet);
    color: white;
    border: 0;
    cursor: pointer;
    transition: background 0.18s ease, transform 0.18s ease;
  }
  .btn:hover { background: var(--scarlet-d); transform: translateY(-1px); }
  .btn .arrow { font-family: 'Plus Jakarta Sans'; font-weight: 400; transition: transform 0.18s ease; }
  .btn:hover .arrow { transform: translateX(3px); }
  .btn.btn-light { background: white; color: var(--ink); }
  .btn.btn-light:hover { background: var(--gold); }

  /* ═════════════════════════════════════════════════════════
     NAVIGATION
  ═════════════════════════════════════════════════════════ */
  .nav {
    position: sticky;
    top: 0;
    z-index: 50;
    background: rgba(24, 32, 46, 0.95);
    backdrop-filter: blur(8px);
    border-bottom: 1px solid rgba(255,255,255,0.06);
  }
  .nav-inner {
    max-width: 1200px;
    margin: 0 auto;
    padding: 14px 32px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 32px;
  }
  .nav-logo { display: flex; align-items: center; }
  .nav-logo img { height: 36px; width: auto; display: block; }
  .nav-links { display: flex; gap: 28px; }
  .nav-links a {
    font-size: 15px;
    color: rgba(255,255,255,0.72);
    transition: color 0.16s;
  }
  .nav-links a:hover { color: var(--gold); }
  .nav .btn { padding: 10px 18px; font-size: 13px; }
  .menu-toggle { display: none; flex-direction: column; gap: 4px; background: transparent; border: 0; cursor: pointer; padding: 8px; transition: opacity 0.15s; }
  .menu-toggle span { width: 22px; height: 2px; background: white; border-radius: 1px; transition: transform 0.18s, opacity 0.18s; transform-origin: center; }
  .menu-toggle[aria-expanded="true"] span:nth-child(1) { transform: translateY(6px) rotate(45deg); }
  .menu-toggle[aria-expanded="true"] span:nth-child(2) { opacity: 0; }
  .menu-toggle[aria-expanded="true"] span:nth-child(3) { transform: translateY(-6px) rotate(-45deg); }

  .mobile-drawer {
    display: none;
    flex-direction: column;
    gap: 4px;
    padding: 16px 24px 24px;
    background: var(--ink);
    border-top: 1px solid rgba(255,255,255,0.06);
    max-height: 0;
    overflow: hidden;
    transition: max-height 0.28s ease;
  }
  .mobile-drawer a {
    color: rgba(255,255,255,0.85);
    font-size: 16px;
    font-family: 'Bricolage Grotesque', sans-serif;
    font-weight: 700;
    letter-spacing: -0.01em;
    padding: 14px 0;
    border-bottom: 1px solid rgba(255,255,255,0.06);
  }
  .mobile-drawer a:last-child { border-bottom: 0; }
  .mobile-drawer .drawer-cta {
    margin-top: 14px;
    align-self: flex-start;
    color: white;
    border-bottom: 0;
    padding: 13px 22px;
    font-size: 13px;
  }
  .mobile-drawer.open { max-height: 460px; }

  /* ═════════════════════════════════════════════════════════
     1 · HERO
  ═════════════════════════════════════════════════════════ */
  .hero {
    background: var(--ink);
    color: white;
    overflow: hidden;
    position: relative;
  }
  .hero::after {
    content: "";
    position: absolute;
    inset: 0;
    pointer-events: none;
    background: radial-gradient(700px 380px at 88% -10%, rgba(232,52,26,0.18), transparent 60%),
                radial-gradient(900px 500px at -10% 90%, rgba(26,111,212,0.14), transparent 60%);
  }
  .hero-inner {
    position: relative;
    max-width: 1200px;
    margin: 0 auto;
    padding: 96px 32px 56px;
    display: grid;
    grid-template-columns: 1.4fr 1fr;
    gap: 48px;
    align-items: center;
  }
  .hero h1 {
    font-size: 68px;
    line-height: 1.02;
    margin: 14px 0 20px;
    letter-spacing: -0.035em;
  }
  .hero h1 em { color: var(--scarlet); font-style: normal; }
  .hero p.sub {
    font-size: 17px;
    line-height: 1.65;
    color: rgba(255,255,255,0.80);
    max-width: 480px;
    margin-bottom: 28px;
  }
  .hero-cta { display: flex; align-items: center; gap: 16px; flex-wrap: wrap; }
  .hero-cta .ghost {
    font-size: 13px;
    color: rgba(255,255,255,0.62);
    max-width: 260px;
    line-height: 1.5;
  }
  .hero-mark {
    display: flex;
    justify-content: center;
    align-items: center;
    opacity: 0.95;
  }
  .hero-mark img { width: 100%; max-width: 360px; height: auto; filter: drop-shadow(0 16px 40px rgba(0,0,0,0.5)); }

  .stats-strip {
    border-top: 1px solid rgba(255,255,255,0.1);
    border-bottom: 1px solid rgba(255,255,255,0.1);
    background: rgba(255,255,255,0.02);
  }
  .stats-grid {
    max-width: 1200px;
    margin: 0 auto;
    display: grid;
    grid-template-columns: repeat(4, 1fr);
  }
  .stat {
    padding: 28px 32px;
    border-right: 1px solid rgba(255,255,255,0.08);
  }
  .stat:last-child { border-right: 0; }
  .stat .num {
    font-family: 'Bricolage Grotesque', sans-serif;
    font-weight: 800;
    font-size: 40px;
    color: white;
    letter-spacing: -0.02em;
    line-height: 1;
    margin-bottom: 10px;
  }
  .stat .num span { color: var(--gold); }
  .stat .label {
    font-size: 14px;
    letter-spacing: 0.01em;
    color: rgba(255,255,255,0.68);
    line-height: 1.5;
  }


  .sub-hero {
    background: var(--ink);
    color: white;
    padding: 80px 0 64px;
    position: relative;
    overflow: hidden;
  }
  .sub-hero::after {
    content: "";
    position: absolute;
    inset: 0;
    pointer-events: none;
    background: radial-gradient(700px 380px at 88% -10%, rgba(232,52,26,0.16), transparent 60%),
                radial-gradient(900px 500px at -10% 110%, rgba(26,111,212,0.12), transparent 60%);
  }
  .sub-hero-inner { position: relative; max-width: 900px; }
  .sub-hero h1 {
    font-size: 56px;
    line-height: 1.05;
    letter-spacing: -0.03em;
    margin: 12px 0 18px;
  }
  .sub-hero h1 em { color: var(--scarlet); font-style: normal; }
  .sub-hero p.lede {
    font-size: 18px;
    color: rgba(255,255,255,0.82);
    line-height: 1.6;
    max-width: 640px;
    margin-bottom: 24px;
  }

  .breadcrumb {
    font-size: 12px;
    letter-spacing: 0.06em;
    color: rgba(255,255,255,0.55);
    margin-bottom: 8px;
  }
  .breadcrumb a { color: rgba(255,255,255,0.7); }
  .breadcrumb a:hover { color: var(--gold); }

  .section { padding: 80px 0; }
  .section.alt { background: var(--paper); border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); }
  .section-head { max-width: 720px; margin-bottom: 36px; }
  .section-head h2 { font-size: 38px; margin: 12px 0 14px; color: var(--ink); }
  .section-head p { font-size: 16px; color: var(--muted); }

  @media (max-width: 960px) {
    .nav-links { display: none; }
    .nav .btn.nav-cta { display: none; }
    .menu-toggle { display: flex; }
    .mobile-drawer { display: flex; }
    .audit-form-grid { grid-template-columns: 1fr; }
    .hero-inner { grid-template-columns: 1fr; padding: 56px 24px 36px; gap: 28px; }
    .hero h1 { font-size: 48px; }
    .hero-mark svg { max-width: 240px; margin: 0 auto; }
    .stats-grid { grid-template-columns: 1fr 1fr; }
    .stat { border-bottom: 1px solid rgba(255,255,255,0.08); padding: 20px; }
    .stat:nth-child(2n) { border-right: 0; }
    .stat:nth-child(n+3) { border-bottom: 0; }
    .pattern { padding: 64px 0 72px; }
    .pattern-head h2 { font-size: 34px; }
    .pattern-grid { grid-template-columns: 1fr; gap: 12px; }
    .pillars { padding: 64px 0; }
    .pillars-grid { grid-template-columns: 1fr; }
    .pillars-head h2, .archetypes-head h2, .locations-head h2, .proof-head h2 { font-size: 32px; }
    .archetypes { padding: 64px 0; }
    .archetypes-grid { grid-template-columns: 1fr; }
    .locations { padding: 64px 0; }
    .locations-grid { grid-template-columns: 1fr 1fr; }
    .proof { padding: 64px 0; }
    .proof-row { grid-template-columns: 1fr; }
    .final-cta { padding: 64px 0; }
    .final-cta h2 { font-size: 38px; }
    .footer-grid { grid-template-columns: 1fr 1fr; gap: 28px; }
    .footer-brand { grid-column: 1 / -1; max-width: none; }
    .footer-base { flex-direction: column; gap: 8px; align-items: flex-start; }
    .wrap { padding: 0 24px; }
    .sub-hero { padding: 56px 0 48px; }
    .sub-hero h1 { font-size: 40px; }
    .sub-hero p.lede { font-size: 16px; }
    .section { padding: 56px 0; }
    .section-head h2 { font-size: 28px; }
    .two-col { grid-template-columns: 1fr; gap: 28px; }
    .neighbourhood-grid { grid-template-columns: 1fr 1fr; }
    .market-pattern { padding: 56px 0; }
    .audit-page-cta h2 { font-size: 28px; }
  }
